Vibrant Senior Health Product Buyers Mailing List

Staying healthy and fit is a priority for these seniors who purchase a wide variety of nutrition, health and wellness products to support their active lifestyle.

SEGMENTS COUNTS THROUGH 04/15/2025
800,000 TOTAL UNIVERSE / BASE RATE $90.00/M
 300,000 AVERAGE MONTHLY HOTLINE     + $10.00/M
  FUNDRAISER RATE     $75.00/M
DESCRIPTION

Staying healthy and fit is a priority for these seniors who purchase a variety of nutrition, health and wellness products to support their active lifestyle. These are on-line and direct mail buyers of vitamins, herbal remedies, beauty aids, and nutritional supplements.  Source is selectable; 55% online and 45% Direct Mail Sold.  

 

Selectable Monthly Age Groups:

40-50 =   81,000

55-65 = 107,000

65-75 =   95,000

75+ =     23,000 

 

The following product categories are selectable:

  • Vitamins and Supplements
  • Diet Products
  • Skin Care / Anti Aging
  • Herbal/Nutraceutical Remedies   

These mature consumers are excellent prospects for many offers including:

  • Collectibles
  • Apparel
  • Gift and General Merchandise
  • Pet Products
  • Health & Beauty Items
  • Life and Auto Insurance
  • Fundraising Appeals

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: INTERNET/ON-LINE, DIRECT MAIL SOLD, COMPILED LISTS 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 50% FEMALE 40% MALE  
SPENDING: $25.00 AVERAGE ORDER 
SELECTS
AGE   $10.00/M
GENDER   $7.00/M
INCOME   $10.00/M
LIFESTYLE / INTEREST   $10.00/M
PRODUCT CATEGORY   $20.00/M
SCF   $7.00/M
SOURCE   $10.00/M
STATE   $7.00/M
ZIP   $7.00/M
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $75.00/F
FTP  $75.00/F
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