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The Fore! Golfing Publication and Product Buyers list reaches consumers who have made two or more purchases of books, magazines, or general merchandise related to the sport of golf. These enthusiasts are physically active and want to stay fit and in shape by playing 18 holes of golf. They have the purchasing power to buy publications and products ranging from sports magazines to golf clubs.
This list targets a diverse customer base of male and female consumers of all ages, income levels and athletic ability who buy golf merchandise for themselves and as gifts for avid golfers. They are retirees, businessmen, amateurs, and semi-pro golfing enthusiasts who watch televised golfing events, go for distance at the driving range, and perfect their stroke on the golf course. They travel to cities hosting PGA golf tournaments to watch their favorite athlete strive for a hole-in-one and take the championship. They belong to public and private golf clubs and country clubs. They are also fit individuals who play golf to stay slim and maintain a healthy heart through walking and using their upper body when they tee off. They purchase magazine subscriptions and books featuring athlete profiles, stats, fitness, nutrition, and golfing destinations.
Along with books and magazines, individuals in the Fore! Golfing Publication and Product Buyers list purchase related merchandise. Spectators buy televised sports packages, golfing memorabilia, collector plates, golf home décor, clocks, clubs, golf bags, golf shoes, golf balls, golf carts, ball retrievers, gloves, cart covers, grips, visors, tees, and sun care products. Golfers like to look good whether putting or hitting a line drive down the fairway and purchase apparel like polo shirts, shorts, pants, vests, golf shoes, and sweaters. Individuals in this list buy merchandise through offline and online multichannel sources like retail stores, pro shops, print catalogs, e-commerce sites, infomercials, and direct mail.
Fore! Golf Publication and Product Buyers are responsive to marketing offers from retailers, email and mobile marketers, country clubs, vitamin and supplement providers, sporting good suppliers, travel and event coordinators, credit card issuers, DVDs and video providers, book and magazine publishers, upscale retirement developments, health clubs, food and beverage industry, and cable and satellite industry.
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