The Casino Gamblers Publication and Product Buyers list reaches consumers who have made two or more purchases of books, magazines, or products regarding the art of gambling. They seek publications featuring topics on types of gambling, pari-mutuel wagering, gambling travel destinations, and betting techniques. They have the purchasing power to buy products ranging from lottery tickets to casino lodging.
The individuals in this list are consumers and professional gamblers who enjoy the thrill of gambling to win awards, products, or large monetary sums. They wager money or something of value in hopes of getting a greater return on their investment. They travel to Las Vegas or casinos to play slot machines, roll the dice, spin the roulette wheel, try their hand at Black Jack, play keno, and master video poker. They go to the race track to place a pari-mutuel bet on their favorite horse or greyhound to double or triple their winnings. Individuals who gamble also participate in sports pools and bet on the outcome or point spread of football games, baseball games, or boxing. Many individuals enjoy a neighborhood game of Bingo or darts where they win small tokens of money or prizes. They play their state lottery in hopes of winning multi-million dollar jackpots.
Along with books and magazines, individuals in the Casino Gamblers Publication and Product Buyers list purchase gambling-related products including decks of cards, card tables, totes, fanny packs, dice, travel accessories, mobile devices, apparel, lucky charms, poker chips, snacks, and beverages. They buy merchandise through offline and online multichannel sources like book clubs, catalogs, e-commerce sites, book stores, infomercials, and direct mail.
Casino Gamblers Publication and Product Buyers are responsive to marketing offers from retailers, wholesalers, casinos, gambling establishments, online wagering providers, food and beverage providers, direct mail and email marketers, credit card issuers, and consumer publications.
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