The Great Courses from The Teaching Company & Enhanced Mailing List

The Great Courses from The Teaching Company were founded in 1990 and have grown to over 700 courses on a variety of topics including Science, Philosophy, Math, Literature, History, Religion, Business and many more.

SEGMENTS COUNTS THROUGH 04/30/2025
1,434,410 TOTAL UNIVERSE / BASE RATE $125.00/M
 1,434,410 TOTAL BUYERS     $125.00/M
 80,221 LAST 12 MONTHS BUYERS     + $5.00/M
 59,039 LAST 6 MONTHS BUYERS     + $10.00/M
 27,011 LAST 3 MONTHS BUYERS     + $15.00/M
  NON-PROFIT RATE     $80.00/M
DESCRIPTION

The Great Courses from The Teaching Company were founded in 1990 and have grown to over 700 courses on a variety of topics including Science, Philosophy, Math, Literature, History, Religion, Business and many more.

 

Each course is crafted using the top 1% of professors along with customer input on course subject and presentation. Whether the buyer is learning about science and ancient history or skills such as public speaking, wine appreciation, and photography, their learning experience will be academically comprehensive, engaging, insightful and inspirational.

 

Buyers of The Great Courses are affluent adults looking for information on a hobby, to continue their education, or help improve skills. These buyers have a variety of interests as proven by the top selling lectures including Optimizing Brain Fitness, The Everyday Gourmet: Rediscovering the Lost Art of Cooking, The Joy of Mathematics, Fundamentals of Photography, The New Testament, Building Great Sentences, Nutrition Made Clear, The Foundations of Western Civilization, Understanding Investments and much more. Buyers have a passion for the course topic they are studying and are loyal customers.

 

List is available on Exchange upon approval.

 

Website: www.thegreatcourses.com

 

Demographic Profile:
Average Age 55+
Average Order Size $100

 

**Demographics and Lifestyle Enhancements Available

The following selects are available on the file:
- Recency
- Gender
- Dollar
- Course Categories (counts available upon approval)
- Ancient History
- Astronomy

- Better Living

- Cooking
- Christianity
- Economics & Business

- High Schoool

- Literature
- Math
- Modern History
- Music
- Philosophy

- Photography
- Professional
- Religion
- Science
- Spirituality
- Visual Arts
- Source (counts available upon approval)
- DMS
- Internet
- Television

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 56% FEMALE 42% MALE  
SELECTS
12 MONTH HOTLINE   $5.00/M
3 MONTH HOTLINE   $15.00/M
6 MONTH HOTLINE   $10.00/M
AGE   $16.00/M
CANCELLATION RUN CHARGES   $15.00/M
CHILDS AGE   $16.00/M
COURSE CATEGORY   $20.00/M
DOLLAR   $15.00/M
DONOR CAUSES   $16.00/M
ETHNIC/ETHNICITY   $16.00/M
GENDER/SEX   $11.00/M
INCOME SELECT   $16.00/M
LIFESTYLE INTEREST   $16.00/M
NET WORTH   $16.00/M
PET OWNER   $16.00/M
POLITICAL AFFILIATION   $16.00/M
RELIGION   $16.00/M
SCF   $10.00/M
SOURCE   $12.00/M
STATE   $10.00/M
ZIP   $10.00/M
ADDRESSING
KEY CODING  $3.00/M
DELIVERY FEE  $75.00/F
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