Mount Vernon Ladies' Association Mailing List

The generous donors to Mount Vernon Ladies' Association seek to provide the funding to preserve, restore, and manage the estate of George Washington to the highest standards. The funds go to educate visitors and people throughout the world about the life and legacies of George Washington, so that his example of character and leadership will continue to inform and inspire future generations.

SEGMENTS COUNTS THROUGH 01/03/2024
38,596 TOTAL UNIVERSE / BASE RATE $105.00/M
 12,940 LAST 6 MONTH DONORS (RECIPROCAL ONLY)     $120.00/M
 22,764 LAST 12 MONTH DONORS     $115.00/M
 38,958 LAST 24 MONTH DONORS     $110.00/M
 6,155 $100-$499.99 DONORS EXCHANGE ONLY    
  NON-AFFINITY RATE     $85.00/M
  PUBLISHER'S BASE RATE     $65.00/M
  NON-RECIPROCAL RENTAL RATE     + $20.00/M
DESCRIPTION

The generous donors to Mount Vernon Ladies' Association seek to provide the funding to preserve, restore, and manage the estate of George Washington to the highest standards. The funds go to educate visitors and people throughout the world about the life and legacies of George Washington, so that his example of character and leadership will continue to inform and inspire future generations.

 

Founded in 1853, the Mount Vernon Ladies' Association was created to save our first president's home from the indignity of poor upkeep and potential ruin. The association obtained full possession of Washington's Estate from his heirs in 1860. It remains one of the largest and oldest women-led organizations, and is often credited for sparking the historic preservation movement in America. The group has successfully nurtured Mount Vernon to be the most well-preserved and extensively documented 18th century plantation in North America, while emerging as a beloved and world-class national treasure.

 

These affluent donors are prime prospects for all offers targeting the arts, antiques and collectibles; conservative groups; travel; historic publications and preservationists; educational programs; conservation and environmental causes; social welfare organizations; medical research; and upscale catalogs and intellectual magazines.

 

Flat fee of $500 applies to orders that are below 5,000 name minimum.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 48% FEMALE 50% MALE  
SPENDING: $45.00 AVERAGE ORDER 
SELECTS
$10+ DONORS   $10.00/M
$5+ DONORS   $6.00/M
GENDER/SEX   $8.00/M
NON-RECIPROCAL RENTAL FEE   $20.00/M
STATE, SCF   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  NOT AVAILABLE
DELIVERY FEE  $75.00/F
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