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These younger adults are active buyers and credit seekers with above average incomes and upwardly mobile spending patterns. Over 87% are mail order buyers. They are good prospects for mid to higher-end offers, including credit cards, travel, entertainment, a variety of catalogs and more.
Source: Historical Credit Data and Survey/Questionnaires.
Prime Prospects For:
New lines of credit, banking and financial services, travel, catalogs, and a wide range of goods and services. |
