Nutrition Action Healthletter Wiland Direct Modeling Masterfile Mailing List

Nutrition Action Healthletter is a publication of the Center for Science in the Public Interest (CSPI). It provides unbiased nutritional, health and educational information for consumers in each issue. This newsletter covers topics such as food labeling, nutrition, food safety, product reviews, dietary supplements, exercise, diet-related diseases, and more. Additionally, each issue contains brand-name food ratings, nutrition news, and nutrition research. Nutrition Action Healthletter does not accept any corporate advertising in its newsletters.

SEGMENTS COUNTS THROUGH 04/30/2025
107,291 TOTAL UNIVERSE / BASE RATE $110.00/M
 107,291 ACTIVE SUBSCRIBERS     $110.00/M
  WILAND SCORING FEE     + $37.00/M
  ($600/F MINIMUM SCORING)    
  FUNDRAISER RATE     $75.00/M
DESCRIPTION

Nutrition Action Healthletter is a publication of the Center for Science in the Public Interest (CSPI). It provides unbiased nutritional, health and educational information for consumers in each issue. This newsletter covers topics such as food labeling, nutrition, food safety, product reviews, dietary supplements, exercise, diet-related diseases, and more. Additionally, each issue contains brand-name food ratings, nutrition news, and nutrition research. Nutrition Action Healthletter does not accept any corporate advertising in its newsletters.

 

Demographic Profile:
Average Age 70
Average Household Income $75,648

 

***CA, MI, and NJ names are not included for list rental***

 

Through the Wiland modeling program, participants of this database have the opportunity to apply their house or prospecting model to Nutrition Action Healthletter in order to better target prospects. This can be utilized for new test opportunities or expansion activity on the file.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 56% FEMALE 31% MALE  
SPENDING: $24.00 AVERAGE ORDER 
SELECTS
1 MONTH HOTLINE   $15.00/M
12 MONTH HOTLINE   $5.00/M
3 MONTH HOTLINE   $10.00/M
6 MONTH HOTLINE   $8.00/M
CANCELLATION RUN CHARGES   $15.00/M
GENDER/SEX   $8.00/M
NON RECIPROCAL   
SCF   $8.00/M
STATE   $8.00/M
WILAND SCORING   $37.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $3.00/M
DELIVERY FEE  $75.00/F
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