|
COUNTS THROUGH 12/01/2025 |
|
|
| 2,048,591 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 147,643 |
MONTHLY HOTLINE |
$95.00/M
|
| 36,058 |
WEEKLY HOTLINE |
+
$100.00/M
|
|
|
This file consists of responsive Mature Female Shoppers who have recently responded to a direct mail offer. These middle aged women enjoy shopping for themselves as well as their entire family including grand kids. This file contains of females over the age of 50 primarily ranging between 50-65. This segment of people also are very charitable and enjoy making donations and contributions to their favorite charities and causes. The Mature Female Shopper is the ideal prospect for all mail order offers including catalogs, clothing and merchandise, magazine subscriptions, health insurance, travel offers, donations/charities, beauty enhancement products and much more. Each of our records are CASS certified to ensure accuracy and include the consumers full name, address with zip code +4 and phone where applicable.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
100% FEMALE |
|
|
| DATE OF BIRTH |
$7.00/M |
| HOMEOWNER/RENTER |
$7.00/M |
| INCOME SELECT |
$7.00/M |
| MAIL ORDER BUYERS |
$10.00/M |
| MARITAL STATUS |
$7.00/M |
| MONTHLY HOTLINE |
$10.00/M |
| PHONE NUMBER |
$200.00/M |
| WEEKLY/BI-WEEKLY HOTLINE |
$15.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
