Small Business Masterfile from Informa Mailing List

Small businesses are growing at a faster rate than any other business segment today. Executives who run these small businesses have greater demand for products and services in order to keep up with expansion.

SEGMENTS COUNTS THROUGH 05/28/2025
3,747,908 TOTAL UNIVERSE / BASE RATE $175.00/M
 3,015,897 RECORDS WITH PHONES     + $60.00/M
  EMAIL (SEE EMAIL DATACARD)     $375.00/M
  AUDIENCE EXTENSION - TARGETED BANNER IMPRESSIONS     $40.00/M
  EMAIL DEPLOYMENT     + $50.00/M
DESCRIPTION

 

Small businesses are growing at a faster rate than any other business segment today. Executives who run these small businesses have greater demand for products and services in order to keep up with expansion.

 

 

 

The Small Businesses encompasses those companies with employee sizes in the 1-50 range.

 

Employee Size - Postal Only         Industry  
1 to 4 596,344       Services/Business 505,283
5 to 9 366,517       Manufacturing 390,390
10 to 19 357,957       Retail 303,551
20 to 49 487,974       Auto/Truck/Transportation 266,229
50 to 99 330,081       Wholesale 211,143
          Construction 204,122
Employee Size - Phone Only         Engineering 189,042
1 to 4 315,064       Electrical/Electronics 188,911
5 to 9 219,473       Financial 183,609
10 to 19 226,485       Government State 160,929
20 to 49 319,534       Real Estate 151,821
50 to 99 204,810       Insurance 151,805
          Food 132,967
Job Title         Entertainment 126,988
Top Executives 814,504       Telecomm 110,319
VP 450,931       Information Technology/Computer 90,802
Operations Mgmt 351,077       Agriculture 85,441
GM 338,578       ISPC/CSP/NSP 72,143
Owner/Operator 321,805       Utility 63,322
Admin Mgmt 261,189       School/Univ/Educ/Institutional 60,664
Engineers/Tech Mgmt 221,584       Printing/Packaging 56,662
Sales/Marketing 203,342       Health Care/Medical 49,252
Purchasing 143,656       Sound & Video 46,256
CFO 139,051       Farming 45,092
Financial/Legal 136,334       Meeting & Conf Planners 41,358
CIO 113,115       Broadcasting/Film 40,775
R&D/Design 105,195       Mining 39,257
Pension Fund/Asset Mgrs 70,360       Sanitation/Waste 38,740
Production 69,343       Marketing/Sales 38,666
IT / IS Mgmt 60,179       Government Federal 37,607
Professor/Instructor/Educator 51,373       Distributor 37,193
Fire Fighters/Law Enforcement 42,492       Non-Profit/Associations 36,823
Maintenance 42,330       Architecture/Design 36,387
Meeting Planner 40,964       Consulting 34,658
Logistics 39,974       Logistics 30,213
Government Officials 29,250       Metal 29,844
Architects 23,287       Security 29,364
Real Estate Mgrs 22,422       Fire Dept 26,615
Safety 21,357       Dealers 24,168
Consultants 20,226       Advertising 15,679
Human Resources 13,471       Environmental 15,298
Project Mgmt 10,007       Cellular 13,722
Other (please inquire)         Apparel/Textiles 12,426
          Publishing 12,081
Sales Volume (+000)         Religious 10,690
$1 - $499 269,513       Other (please inquire)  
$500 - $999 257,064          
$1,000 - $2,499 363,592          
$2,500 - $4,999 234,302          
$5,000 - $9,999 182,354          
$10,000 - $19,999 96,213          
$20,000 - $49,999 46,451          
$50,000 - $99,999 5,731          
$100,000+ 3,003


 

 

Informa reaches over 30MM+ professionals and has touch points for virtually every industry.

Their diverse portfolio of properties can help you reach your target audience. 

 (formerly Penton)

ORDERING INSTRUCTIONS
MARKET: BUSINESS
CHANNELS: Mailing List Email List Telephone List  
SOURCE: CONTROLLED CIRCULATION 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
SELECTS
BUS/INDUSTRY TYPE   $25.00/M
EMPLOYEE SIZE - PHONE ONLY   $25.00/M
EMPLOYEE SIZE - POSTAL ONLY   $25.00/M
INDUSTRY   $25.00/M
JOB FUNCTION   $25.00/M
JOB TITLE   $25.00/M
NUMBER OF EMPLOYEES   $25.00/M
ONE PER COMPANY   $25.00/M
PHONE NUMBER   $60.00/M
SALES VOLUME   $25.00/M
SALES VOLUME (+000)   $25.00/M
SCF   $20.00/M
SIC CODE   $25.00/M
STATE   $20.00/M
ZIP   $20.00/M
ADDRESSING
KEY CODING  $5.00/M
A/B SPLIT  $150.00/F
EMAIL DELIVERY  $100.00/F
EMAIL SET UP  $150.00/F
EMAIL SUPPRESSION  $150.00/F
FTP  $100.00/F
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