The USOC's mission is to preserve and promote the Olympic ideal as an effective, positive role model that inspires all Americans. The USOC is charged with training, entering and underwriting the full expenses for the United States teams in the Olympic, Youth Olympics, Paralympic, and Pan American Games.
USOC donors are patriotic, sports minded individuals who believe that the reality of winning Olympic gold takes talent, training time, and money. Their generous support helps to operate three athlete training centers. Each center includes world-class athletic training facilities, living quarters for elite athletes, state-of-the-art sports science and technology centers, and sports medicine facilities.
USOC donors are 100% direct mail generated. With an average donation of $70, USOC donors are prime prospects for a wide variety of patriotic offers, health, environmental and children's fundraising offers as well as museum, arts and civic appeals. These individuals take advantage of the convenience of direct mail to pursue a love of reading, travel, arts and entertainment.
Wiland Direct members can apply their model to the USOC names to connect with their ideal customer type for the highest rate of response. This opportunity is open to any consumer participant in the Wiland Direct Database. This is a great opportunity for publishers and catalogers. Names selected from a client's model will be net of the client's housefile, allowing for incremental names to be applied in the merge.
Average age 50
Average income $60K
UNIT OF SALE
$70.00 Avg Dollar Donation
Mailers must be in Wiland to place an order for modeled names. |
