Starting Over Credit Seekers Mailing List

One in four Americans use some form of short-term loans such as payday and car title loans and they

SEGMENTS COUNTS THROUGH 10/28/2024
3,857,118 TOTAL UNIVERSE / BASE RATE $80.00/M
 501,425 MONTHLY HOTLINE     + $10.00/M
  EMAILS     + $20.00/M
DESCRIPTION

One in four Americans use some form of short-term loans such as payday and car title loans and they are not only using them to cover emergencies such as car repairs and medical expenses. In fact, 7 in 10 people use them to buy food and to pay the rent and other bills. The Starting Over Credit Seekers file is comprised of individuals who have sought credit in the past 6 months. They are hard working individuals who are interested in some type of short-term assistance such as payday loans and cash advances to help make ends meet. This file is GLB compliant.

 

Some Interesting Stats:

  • 50% of short-term loan holders are women between the ages of 25-44.
  • 12 million Americans use a short term loan annually.
  • 58% of borrowers have trouble meeting monthly expenses at least half the time.
ORDERING INSTRUCTIONS
POPULARITY: 98
MARKET: CONSUMER
CHANNELS: Mailing List Email List  
SOURCE: INTERNET/ON-LINE, DIRECT RESPONSE, COMPILED LISTS 
PRIVACY: OPT-IN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 55% FEMALE 45% MALE  
SELECTS
AGE   $6.00/M
ETHNICITY BY TYPE   $10.00/M
GENDER   $6.00/M
INCOME   $6.00/M
PRESENCE OF CHILDREN   $5.00/M
STATE, ZIP, SCF   $5.00/M
ADDRESSING
KEY CODING  PLEASE INQUIRE
EMAIL  $50.00/F
FTP  $50.00/F
RUNNING CHARGES  $8.00/M
ZIP+4  $6.50/M
RELATED LISTS
CATALOG CREDIT CARD HOLDERS
NATIONAL BANKCARD APPLICANTS
APPLIED AT UNIQUECARDSERVICES.COM
ALLIANT DIRECT AUDIENCES - MODELING
THE NEIGHBORHOOD SAVINGS CLUB
PLATINUM MERCHANT SERVICES
COMPLETE BUYERS GUIDE - CREDIT CARD DECLINES
PUBLISHERS CLEARING HOUSE MERCHANDISE BUYERS
PREMIUM REWARDS RESPONDERS
UNCLAIMED REWARDS