| 
        
        
          | 
            
            
              
              |  | COUNTS THROUGH 09/30/2025 |  |  |  
          | 1,287,448 | TOTAL UNIVERSE / BASE RATE | $105.00/M |  
          | 26,854 | 1 MONTH BUYERS/SUBSCRIBERS | + 
      $17.00/M |  
          | 83,537 | 3 MONTH BUYERS/SUBSCRIBERS | + 
      $13.00/M |  
          | 98,855 | 6 MONTH BUYERS/SUBSCRIBERS | + 
      $9.00/M |  
          | 128,744 | TOTAL ACTIVE BUYERS/SUBSCRIBERS | $105.00/M |  
          | 2,739 | 12 MONTH EXPIRES | $60.00/M |  
          |  | FUNDRAISING/CATALOG RATE | $75.00/M |  
          |  | FACEBOOK MATCH & TARGET | + 
      $25.00/M |  
          |  | FACEBOOK DIGITAL DISPLAY | $55.00/M |  
        
        
          |  |  
          |   Guideposts is a nonprofit organization dedicated to providing hope, encouragement and inspiration to people from all walks of life through its broad reach of magazines, books, products, and outreach programs.   Guideposts makes a large print edition of their magazine as well as some of their books. These large print editions offer the same great content, printed in black & white with a larger font, making it easier to read and enjoy. Subscribers/buyers are spiritually-minded adults with a thirst for inspirational/faith-based books and products. They subscribed to Guideposts magazine or responded to one or more of the books offered through Guideposts' promotions.    Demographics:Average Age is 68
 Average Household Income - $47,208
 |  | 
        
          
            | POPULARITY: |  99 |  
            | MARKET: | CONSUMER |  
            | CHANNELS: |   |  
            | SOURCE: | BUYERS, MAGAZINES, BOOK/PRODUCT BUYERS, DONORS, DIRECT RESPONSE |  
            | PRIVACY: | UNKNOWN |  
            | DMA?: | NO |  
            | STATUS: | STANDARD PROVIDER |  
            | GEO: | USA |  
            | GENDER: | 77% FEMALE 11% MALE |  
            | SPENDING: | $16.97 AVERAGE ORDER |  
          
          
            |  |  
            | 1 MONTH RECENCY | $17.00/M |  
            | 3 MONTH RECENCY | $13.00/M |  
            | 6 MONTH RECENCY | $9.00/M |  
            | AGE | $10.00/M |  
            | FACEBOOK DIGITAL DISPLAY | $55.00/M |  
            | FACEBOOK MATCH AND TARGET | $25.00/M |  
            | GENDER/SEX | $8.00/M |  
            | INCOME | $10.00/M |  
            | MULTI PRODUCT | $10.00/M |  
            | PAID | $10.00/M |  
            | RENEWALS | $12.00/M |  
            | SCF | $10.00/M |  
            | SOURCE | $10.00/M |  
            | STATE | $10.00/M |  
            | ZIP | $10.00/M |  
          
          
            | ADDRESSING |  
            | KEY CODING | $2.00/M |  
            | DELIVERY FEE | $75.00/F |  |