Guideposts is a nonprofit organization dedicated to providing hope, encouragement and inspiration to people from all walks of life through its broad reach of magazines, books, products and outreach programs.
These spiritually minded adults have a thirst for inspirational/faith-based books and products. They have purchased one or more of the following: annuals, continuity books, greeting cards, or one-shot books offered through Guideposts' promotions.
Guideposts' books and products span a wide range of categories including Angels/Miracles, Christmas, Fiction/Mystery, God/Jesus and Stationery. Many book topics and categories are selectable.
Demographics: Average Age is 66 Average Household Income- $52,243
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