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              |  | COUNTS THROUGH 05/21/2023 |  |  |  
          | 9,017,664 | TOTAL UNIVERSE / BASE RATE | $185.00/M |  
        
        
          |  |  
          | Our Pet Owner list represents American households with pets ( dogs, cats, birds, fish, etc. ) These buyers are involved in pet breeding, welfare, grooming, nutrition, health, and hygiene. These are excellent prospects for pet medicine, grooming products,  toys /treats, pet nutrition, travel shelters, obedience centers, pet specialty magazines, and much more. |  | 
        
          
            | MARKET: | CONSUMER |  
            | CHANNELS: |   |  
            | SOURCE: | COMPILED LISTS, SINGLE BUYERS, CATALOG, CONTINUITY/CLUB/BUYER, CASH BUYERS, MEMBERSHIP, RETAIL/POP, MULTI-BUYERS, TV/CABLE TV, OPT-IN E-MAIL, COUPON, MASTERFILE ENHANCED, DIRECTORIES, NEWSLETTER, DIRECT RESPONSE, INTERNET/ON-LINE, LIFESTYLE QUESTIONNAIRE |  
            | PRIVACY: | CONFIRMED OPT-IN |  
            | DMA?: | NO |  
            | STATUS: | STANDARD PROVIDER |  
            | GEO: | USA |  
            | GENDER: | 75% FEMALE 25% MALE |  
          
          
            |  |  
            | AGE |  |  
            | AGE RANGE |  |  
            | EDUCATION |  |  
            | GENDER/SEX |  |  
            | GENDER/SEX OF CHILD |  |  
            | GEO/GEOGRAPHICAL |  |  
            | INCOME LEVEL |  |  
            | INCOME RANGE |  |  
            | INCOME SELECT |  |  
            | LIFESTYLE |  |  
            | MARITAL STATUS |  |  
            | NUMBER OF CHILDREN |  |  
            | OCCUPATION |  |  
            | PET OWNERS |  |  
            | PRESENCE OF CHILD |  |  
            | SCF |  |  
            | ZIP |  |  
          
          
            | ADDRESSING |  
            | KEY CODING | PLEASE INQUIRE |  |