Reach them as they consider what services, furnishings, and new household items they need for their new home.
Daily updates are critical to maintaining a New Mover file. Feeds from many sources including new utility connections, nationwide tax and deed changes, and retail credit card address change notifications keep this file fresh on a daily basis.
Weekly New Movers Available
Current property address data is sourced from all listing services available daily with other data excluding the mover’s name. This is matched to tax, deed, and other homeowner data to append the owner’s name and associated demographics. Based on listing dates and USPS NCOA processing, it is possible to detect moves in and out.
Why Target New Movers?
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New movers are highly motivated buyers, spending 6 times more than the typical consumer over a 2-year span.
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New movers are 5 times more likely to become long-standing customers than the average prospect.
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These consumers spend over $150 billion dollars on their new mover expenditures.
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80% try new products and services from local business.
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60% change service provider and 42% upgrade their service.
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