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Habit Financial Wealth Opportunity Seekers: These opportunistic,
self-improvement individuals are on a quest to seek out financial freedom
for more autonomy over their lives and the way they choose to live. They
are actively seeking low-risk investments with guaranteed returns.
Financial Wealth Opportunity Seekers have above-average buying power
and are a responsive audience to financial products and opportunities
that will give them the wealth and security they are looking for as they
mature and grow in their lives. These consumers are the prime prospects
for insurance offers, investment opportunities, money-making
opportunities, new business ventures, credit card offers, etc.
Demographic and lifestyle selects include:
· Age
· HHI
· Single, Married, Divorced
· Gender
· Cell Phone Users
· Direct Mail
· Entertainment
· Ethnic Households (Surname Selections)
· POC
· Residential Status / Home Value
· Sports
· Travel |
