|
COUNTS THROUGH 02/15/2019 |
|
|
| 939,724 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
|
|
|
This propensity model allows you to target households who are likely to enroll or switch to Medicare Advantage during the next AEP. This model uses a variety of highly specialized targeting. This list identifies consumers looking for coverage or coverage changes. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
BUYERS, COMPILED LISTS, LIFESTYLE QUESTIONNAIRE, MULTI-BUYERS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
60% FEMALE 40% MALE |
|
|
| AGE |
|
| BIRTH DATE |
|
| DEMOGRAPHIC CLUSTERS |
$20.00/M |
| DUAL INCOME HOUSEHOLD |
$18.00/M |
| DWELLING UNIT TYPE |
$2.50/M |
| EDUCATION |
$10.00/M |
| ETHNIC/ETHNICITY |
|
| GENDER |
NO CHARGE |
| GEOGRAPHY |
NO CHARGE |
| HOME OWNER |
$5.00/M |
| HOUSEHOLD INCOME RANGE |
$5.00/M |
| INCOME |
|
| LENGTH OF RESIDENCE |
$2.50/M |
| MAIL ORDER BUYER BY CATEGORY |
$20.00/M |
| MARITAL STATUS |
$2.50/M |
| NETWORTH |
$15.00/M |
| PAYMENT TYPE - BANKCARDS |
$10.00/M |
| RECENCY |
$25.00/M |
| RURAL, SUBURBAN, URBAN |
$2.50/M |
| SINGLE PARENT HOUSEHOLDS |
$5.00/M |
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
| FTP FILE |
$25.00/F |
|
