|
COUNTS THROUGH 03/31/2025 |
|
|
116,936 |
TOTAL UNIVERSE / BASE RATE |
$115.00/M |
116,936 |
ACTIVE U.S. SUBSCRIBERS |
$115.00/M
|
8,568 |
MAR'25 SUBSCRIBERS |
+
$17.00/M
|
22,823 |
JAN'25-MAR'25 SUBS |
+
$14.00/M
|
52,109 |
OCT'24-MAR'25 SUBS |
+
$9.00/M
|
2,279 |
JAN'25-MAR'25 COA |
+
$30.00/M
|
|
EXPIRES |
$80.00/M
|
|
FUNDRAISER/NON-PROFIT |
$80.00/M
|
|
CATALOG RATE |
$80.00/M
|
|
Reader's Digest, published by Trusted Media Brands, enriches reader's lives by discovering and expertly selecting the most interesting and relevant articles as well as inspirational real-life experiences that can be heart-warming, motivational and funny. The Reader's Digest subscriber is Life Smart and a seeker who is looking for things that feed their senses. They are curious about all facets of life, from health, food and family to finance and travel. With this large-print version of America's favorite magazine, even more people can enjoy the articles, jokes, tips and true stories the readers love. This oversized, easy-to-read format makes Reader's Digest one of the few magazines to serve the visually impaired and mature market.
Demographic Profile: Median Age 66.6 Median HHI $53,074 Married 68% Retired 42% Own a Home 84% |
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT MAIL SOLD |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
59% FEMALE 32% MALE |
SPENDING: |
$27.96 AVERAGE ORDER |
|
1 MONTH HOTLINE |
$17.00/M |
3 MONTH HOTLINE |
$14.00/M |
3RD PARTY BLOW-IN |
$10.00/M |
6 MONTH HOTLINE |
$9.00/M |
AGE |
$16.00/M |
CANCELLATION RUN CHARGES |
$15.00/M |
COA'S |
$16.00/M |
CONTRIBUTERS/DONORS |
$16.00/M |
GENDER/SEX |
$9.00/M |
HOME OWNER |
$7.00/M |
INCOME SELECT |
$16.00/M |
LIFESTYLE |
$16.00/M |
NEW TO FILE |
$12.00/M |
NON RECIPROCAL |
$10.00/M |
PAID |
$12.00/M |
RELIGION |
$16.00/M |
RENEWALS |
$12.00/M |
SCF |
$9.00/M |
SOURCE |
$12.00/M |
STATE |
$9.00/M |
ZIP |
$9.00/M |
ZIP TAPE |
$50.00/F |
ADDRESSING |
KEY CODING |
$3.00/M |
DELIVERY FEE |
$75.00/F |
|