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To maintain continuity with options investors, Schaeffer's offers E-mail based newsletters, including the Monday Morning Outlook, Schaeffer's Opening View, and Schaeffer's Market Recap. These newsletters deliver unbiased and informative market commentaries designed to assist investors and traders in their investment research.
Newsletter subscribers and product buyers from Schaeffer's Investment Research are upper middle to upper income consumers with 47% having an annual household income of $100,000+, and 83% having at least a Bachelor’s degree. They are active investors who control their own self-directed investment activities and 51% have $100,000+ in trading capital. They share common interests in stocks, bonds, mutual funds, rare coins, and precious metals. They are credit-worthy individuals, with most having made an online purchase with a major credit card.
With subscribers in over 197 countries, Schaeffer's Investment Research is a world-class publisher of online tools, reports, and newsletters that provide investors with the information they need to make wise investment decisions. Bernie Schaeffer is well known for The Option Advisor newsletter, which has been providing investors with investment strategies in the options market for since 1981.
Subscribers:
The Schaeffer's Investment Research file is comprised primarily of direct mail generated subscribers, buyers and respondents who have subscribed, inquired, or performed a trial subscription to The Option Advisor or other Schaeffer’s products, and subscribers who have registered themselves to receive E-mail newsletters. They are highly responsive to upscale Consumer and Small Office/Home Office Offers, Books, Magazines, Newsletters, Regional Offers, Newspapers, Investment Offers, Upscale Consumer Catalogs, Credit Cards/Banking Offers, Computer Software/Hardware, Handheld/Portable/Cellular Products, Online Services, Informational Offers, Catalog Offers, Internet/Online Services and More. |
