|
COUNTS THROUGH 04/30/2025 |
|
|
| 5,653,878 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 1,586,009 |
1 MONTH HOTLINE |
+
$15.00/M
|
| 2,650,043 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 3,987,611 |
6 MONTH HOTLINE |
+
$5.00/M
|
| 2,035,000 |
EMAIL ADDRESSES |
$115.00/M
|
|
|
|
Men shop at traditional department stores, through catalogs and online, to find well-known brand names, regardless of the price. They are also more likely to buy than browse - which makes them the ideal consumer. U.S. men’s apparel sales increased by 6.5 percent to nearly $54 billion from 2010 to 2011 and are expected to continue to grow through 2012. From suits and sport coats to casual and athletic wear, these men all want to look good. Ideal for any men’s magazine, clothing or accessory catalog, or sports related merchandise.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, TRANSACTIONAL, INTERNET/ON-LINE, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
45% FEMALE 43% MALE |
|
|
| DWELLING TYPE |
$5.00/M |
| ETHNIC/ETHNICITY |
$15.00/M |
| EXACT AGE |
$10.00/M |
| GENDER |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOUSEHOLD INCOME |
$5.00/M |
| PHONE NUMBER |
$15.00/M |
| PRESENCE OF CREDIT CARD |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| DISKETTE |
$30.00/F |
| EMAIL |
$75.00/F |
| FTP |
$75.00/F |
|
