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These direct response consumers have all responded to a direct response vehicle and have all had a significant lifestyle trigger in their household. Lifestyle triggers include New Phone Connects, New Movers/New Homeowners, Newlyweds, New Parents, New Grandparents, Newly Single, Empty-Nesters, New Issue Credit Cards and a variety of online and off-line direct response transactions. This self reported age 18+, third party verified database is selectable by hobbies, lifestyle, health, community involvement, family, and age groups.
DOB, address and telephone number have been matched and verified so that marketers can target these consumers by email, direct mail and by telephone. DOB, homeowner, marital status, income, time and date stamp, IP address, URL and a variety of other demographics are also available.
These responsive consumers have also agreed to receive a variety of third party offers and have given their “expressed consent” to be contacted on their landlines orwireless numbers.
SOURCE:
Direct Response
SELECTION INCLUDES:
Name & Address/Telephone/Income
Geography/Age/Credit Card/Homeowner Children Present/Mailed Status, etc.
Selectable By:
New phone connects, newlyweds, new parents, new issue credit cards, empty nesters, new grandparents, newly single, new movers, and/or new homeowners! |