|
COUNTS THROUGH 07/31/2025 |
|
|
| 4,520,791 |
TOTAL UNIVERSE / BASE RATE |
$90.00/M |
| 1,189,161 |
1 MONTH HOTLINE |
+
$15.00/M
|
| 2,147,015 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 3,286,815 |
6 MONTH HOTLINE |
+
$5.00/M
|
| 1,007,090 |
EMAIL ADDRESSES |
$115.00/M
|
|
|
|
These seniors spend on up-to-date fashions, trendy venues and modern furnishings. Seniors are the most affluent of any age segment and account for 41% of all new cars and 80% of all luxury travel. With time and money to devote to a fashionable lifestyle, these consumers strive to surround themselves with the best.
Make sure to include this list in your next direct marketing campaign!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
INTERNET/ON-LINE, DIRECT RESPONSE, CREDIT CARDS, COMPILED LISTS, TRANSACTIONAL |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
49% FEMALE 51% MALE |
|
|
| EXACT AGE |
$10.00/M |
| GENDER |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOMEOWNER |
$5.00/M |
| HOUSEHOLD INCOME |
$5.00/M |
| MAIL ORDER RESPONDER |
$15.00/M |
| PHONE NUMBERS |
$15.00/M |
| PRESENCE OF CREDIT CARD |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| DISKETTE |
$30.00/F |
| FTP |
$75.00/F |
|
