|
COUNTS THROUGH 04/30/2025 |
|
|
| 2,914,715 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 779,617 |
1 MONTH HOTLINE |
+
$15.00/M
|
| 1,449,683 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 1,972,762 |
6 MONTH HOTLINE |
+
$5.00/M
|
| 1,395,600 |
EMAIL ADDRESSES |
$115.00/M
|
|
|
|
Reach parents and grandparents who encourage their little ones to read. Selectable by children’s age, you can distinguish between toddlers reading Barney and 'tweens reading the Twilight series. These book lovers are interested in continuity programs, solo book offers, and children’s gifts and apparel among so many other products.
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, INTERNET/ON-LINE, TRANSACTIONAL, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
49% FEMALE 51% MALE |
|
|
| CHILDREN’S AGE |
$5.00/M |
| DWELLING TYPE |
$5.00/M |
| ETHNICITY |
$15.00/M |
| EXACT AGE |
$10.00/M |
| GENDER |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOUSEHOLD INCOME |
$5.00/M |
| MAIL ORDER BUYER |
$15.00/M |
| PHONE NUMBER |
$15.00/M |
| PRESENCE OF CREDIT CARD |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| DISKETTE |
$30.00/F |
| EMAIL |
$75.00/F |
| FTP |
$75.00/F |
|
