|
COUNTS THROUGH 04/30/2025 |
|
|
| 17,064,860 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
| 5,056,671 |
1 MONTH HOTLINE |
+
$15.00/M
|
| 9,141,548 |
3 MONTH HOTLINE |
+
$10.00/M
|
| 12,082,707 |
6 MONTH HOTLINE |
+
$5.00/M
|
| 4,416,435 |
EMAIL ADDRESSES |
$115.00/M
|
|
|
|
Those in this growing age 55+ market all own computers and are eager to use them. Digital photography, creating their own birthday/holiday cards, even emailing with their grandchildren occupies their time now that they are retired. Don’t overlook this group in your next electronic or computer mailing!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
INTERNET/ON-LINE, DIRECT RESPONSE, TRANSACTIONAL, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
49% FEMALE 51% MALE |
|
|
| DWELLING TYPE |
$5.00/M |
| ETHNIC/ETHNICITY |
$15.00/M |
| EXACT AGE |
$10.00/M |
| GENDER |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOUSEHOLD INCOME |
$5.00/M |
| MAIL ORDER BUYER |
$15.00/M |
| PHONE NUMBER |
$15.00/M |
| PRESENCE OF CREDIT CARD |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| DISKETTE |
$30.00/F |
| EMAIL |
$75.00/F |
| FTP |
$75.00/F |
|
