Great American Backyard allows you to reach individuals who have purchased 2 or more publications, items or services related to nature observation and bird watching. When in nature, children and adults begin to realize how much fun it is to be outside, to explore and discover animal and plant life, its smells, shapes, sounds, and colors, and most importantly, their connections with nature. They begin to appreciate the beauty, the "sounds of silence," and the special aura that surrounds them.
Great American Backyard buyers have an interest in plant study, bird watching, nature mapping, eco-systems, insect identification and observation walks. Whether their interest lies with flowers, flowering plants, ponds, turtles, fish, butterflies, wildlife, leaves, trees, bugs, birds, frogs or squirrels they all have one thing in common; a passion /hobby for the outdoors. Consumers have made purchases of reference books, activity books, magazines, clipboards, pens/pencils, camera’s, magnifying glasses, binoculars, regional and local field books, picnic baskets, hiking shoes and apparel, sun care items, nature journals, craft supplies, card catalogs, and maps.
For consumers that want the “total backyard” eco-experience; items such as gardening gifts, pond materials, statuaries, pottery, patio furniture, outdoor cooking items, rocks and landscaping materials, nature related gifts, books, jewelry have also been purchased. Our bird watching enthusiasts have purchased items such as bird feeders, bird seed, bird houses, and bird baths.
This list is essential for, community centers and organizations, not-for-profit organizations as well as for-profit organizations, landscape publications and offers, travel magazines, parenting magazines, workshop offers, lawn/garden publications/offers, reference books, on-line offers, children’s books and magazine offers, primary/secondary educational intuitions’, science publications, photography editorials and general consumers.