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COUNTS THROUGH 07/31/2025 |
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2,614,793 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
2,662,478 |
DEMOCRATIC/LIBERAL |
|
926,858 |
REPUBLICAN/CONSERVATIVE |
|
29,425 |
INDEPENDENT |
|
649,596 |
EMAIL ADDRESSES |
$115.00/M
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Voting is extremely important to the Latino community. Values and morals are top priorities for this traditionally religious sector of the population, with a vast majority favoring the Democratic party. Select by Country of Origin to drill down to a specific homeland: 56% are from Mexico, 10% from Puerto Rico and 5% from Cuba.
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MARKET: |
CONSUMER |
CHANNELS: |
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SOURCE: |
DIRECT RESPONSE, GOVERNMENT RECORDS, INTERNET/ON-LINE, LIFESTYLE QUESTIONNAIRE, COMPILED LISTS |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
49% FEMALE 51% MALE |
|
EXACT AGE |
$10.00/M |
GENDER |
$5.00/M |
GEO/GEOGRAPHICAL |
$5.00/M |
HOME OWNER |
$5.00/M |
HOUSEHOLD INCOME |
$5.00/M |
MAIL ORDER BUYER |
$15.00/M |
PHONE NUMBER |
$15.00/M |
PRESENCE OF CREDIT CARD |
$10.00/M |
ADDRESSING |
KEY CODING |
$3.00/M |
DISKETTE |
$30.00/F |
EMAIL |
$75.00/F |
FTP |
$75.00/F |
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