Home & Garden Editorials Mailing List

Home & Garden Editorials enables you to reach consumers who have purchased two or more hardcover, soft cover, or kindle edition non-fiction books for adults of all ages on the topics of home, gardening, and family. These books provide helpful information on home makeovers, renovations, home-decorating projects, DIY home projects, home organization, family craft projects, and more. These consumers look to editorials for ideas on design, color, texture, patterns, style, scale, household tips, home maintenance projects, home entertaining, container gardening, landscape design, housekeeping, sustainable living, personal finance, and more.

SEGMENTS COUNTS THROUGH 04/28/2025
772,788 TOTAL UNIVERSE / BASE RATE $110.00/M
  6 MONTH BUYERS     + $10.00/M
  1 MONTH BUYERS     + $25.00/M
  3 MONTH BUYERS     + $15.00/M
DESCRIPTION

Home & Garden Editorials enables you to reach consumers who have purchased two or more hardcover, soft cover, or kindle edition non-fiction books for adults of all ages on the topics of home, gardening, and family. These books provide helpful information on home makeovers, renovations, home-decorating projects, DIY home projects, home organization, family craft projects, and more. These consumers look to editorials for ideas on design, color, texture, patterns, style, scale, household tips, home maintenance projects, home entertaining, container gardening, landscape design, housekeeping, sustainable living, personal finance, and more.

Home & Garden books are designed to help readers try to solve problems or provide design inspiration for their homes, gardens, and daily life. By reading books on home and garden topics these readers get lost between the pages of their editorials in hopes to find and understand how to achieve a more well balanced and beautiful home environment. These buyers purchase books for themselves, husbands, wives, parents, children, grandchildren, coworkers, friends and other family members further their love of reading and personal enrichment.

Editorial buyers know that reading is a primary skill that everyone must master to become successful in life; including children. Because of television, the internet, social media, and electronic games, everyone spend less time reading. Reading stimulates intellectual development, vocabulary, and general knowledge. Reading is a way to improve knowledge, expand general culture, have more fun, to find new ways to express ideas, and to make ones imagination fly.

Product Selections:

Interior Decorating

Home Furnishing

Gardening

Home Handyman

Home Energy Savings

Furniture Repair

Woodworking

Marriage & Family

Crafts & Home Projects

Interior Design

Interior Architecture

 

Regardless, if it's a small or grand house, the key for these individuals to love their home is to tap into the style that fits them and their families. Whether decorating a single room, their whole house, or garden; their personal style is reflected by everything in the space from furniture, lighting, plants, organization units, bedding, fixtures, paint, drapery, accessories, to flooring.


They look to online and offline to magazines, blogs, and websites to find ideas, design principals, quick decorating tips, buying guides, decorating styles, and ways to solve their home and garden decorating challenges. Many of these consumers watch home & garden and DIY television shows and also subscribe to home design publications.

 

This list is ideal for any home and garden publication, catalog, credit card, DIY, environmentally friendly product, automotive, insurance, or garden supply offers.

ORDERING INSTRUCTIONS
  • To order this list, contact your List Broker and ask for NextMark List ID #333256 or click here to place your request.
  • Use NextMark List Order Entry Software or Bionic Media Planning Software
  • 5,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • 85% NET NAME AVAILABLE ON ORDERS OF 40,000 OR MORE ($10.00/M RUN CHARGE)
  • EXCHANGE IS NOT AVAILABLE
  • REUSE IS AVAILABLE ON ORDERS OF 1,000 AT $110.00/M
  • CANCELLATION FEE AT $100.00/F
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: BUYERS, DIRECT RESPONSE 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 60% FEMALE 40% MALE  
SELECTS
1 MONTH RECENCY   $25.00/M
3 MONTH RECENCY   $15.00/M
6 MONTH RECENCY   $10.00/M
ADDRESS TYPE   $10.00/M
AGE   $10.00/M
GENDER/SEX   $10.00/M
GEO/GEOGRAPHICAL   $10.00/M
HOME OWNER   $10.00/M
INCOME   $10.00/M
MAIL ORDER BUYERS   $10.00/M
PRODUCT SELECTIONS (EXAMPLES: BUT NOT SELECTABLE)   
PURCHASE AMOUNT   $10.00/M
SCF   $10.00/M
STATE   $10.00/M
SUBJECT AREAS   $10.00/M
ZIP CODE   $10.00/M
ADDRESSING
KEY CODING  $5.00/M
A/B SPLIT  $100.00/F
CD ROM  $75.00/F
EMAIL  $75.00/F
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