|
COUNTS THROUGH 12/31/2025 |
|
|
| 150,000,000 |
TOTAL UNIVERSE / BASE RATE |
$70.00/M |
| 2,490,755 |
AGE 18-24 |
+
$5.00/M
|
| 19,754,806 |
AGE 25-34 |
+
$5.00/M
|
| 27,278,754 |
AGE 35-44 |
+
$5.00/M
|
| 32,112,915 |
AGE 45-54 |
+
$5.00/M
|
| 30,511,239 |
AGE 55-64 |
+
$5.00/M
|
| 20,923,915 |
AGE 65-74 |
+
$5.00/M
|
| 18,005,550 |
AGE 75 + |
+
$5.00/M
|
| |
EMAIL ADDRESSES* |
$115.00/M
|
|
|
|
Studies show that marketing campaigns tied to Birthdays have one of the highest response rates of any form of advertising. Who doesn’t want a little extra attention on their birthday? These individuals can be selected by the month/year they were born and in many instances by month/day/year. This target audience works particularly well for insurance mailers, pre-retirement offers, financial services, restaurants, retailers, and everything in between. With over 1,000 demographic and lifestyle selects available, we can help you pinpoint your precise target market!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
INTERNET/ON-LINE, DIRECT RESPONSE, GOVERNMENT RECORDS, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
49% FEMALE 51% MALE |
|
|
| EXACT AGE |
$10.00/M |
| GENDER |
$5.00/M |
| GEO/GEOGRAPHICAL |
$5.00/M |
| HOME OWNER |
$5.00/M |
| HOUSEHOLD INCOME |
$5.00/M |
| MAIL ORDER BUYER |
$15.00/M |
| OCCUPATION |
$10.00/M |
| PHONE NUMBER |
$15.00/M |
| PRESENCE OF CREDIT CARD |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$3.00/M |
| DISKETTE |
$30.00/F |
| EMAIL |
$75.00/F |
| FTP |
$75.00/F |
|
