|
COUNTS THROUGH 03/03/2025 |
|
|
| 4,567,619 |
TOTAL UNIVERSE / BASE RATE |
$80.00/M |
|
|
More and more consumers are choosing to perform their own home repairs and improvements whenever possible. This has opened up the market for everything from how-to books and publications to materials and tools needed for the chosen project. From the consumer who wants to paint a room to one who wants to build a home, our data provides an inside look into the consumers who are doing more with their time and money than sitting on the couch all weekend.
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|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS, SELF-REPORTED, INTERNET/ON-LINE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
NO |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
50% FEMALE 50% MALE |
|
|
| AGE |
$5.00/M |
| CHILDRENS AGE |
$10.00/M |
| DWELLING SIZE/TYPE |
$10.00/M |
| ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| HOUSEHOLD INCOME |
$10.00/M |
| LIFESTYLE |
$10.00/M |
| MARITAL STATUS |
$10.00/M |
| PHONE NUMBER (WHERE AVL) |
$25.00/M |
| PRESENCE OF CHILDREN |
$10.00/M |
| ADDRESSING |
| KEY CODING |
PLEASE INQUIRE |
| DELIVERY - EMAIL |
$25.00/F |
|
