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Target all the fathers purchasing Highlights® products for their kids. This is the combined, deduped universe of male customers across Highlights, High Five™ and Hello™ magazine Subscribers, Continuity Buyers, Merchandise Buyers and/or Catalog Buyers. It is the single largest universe of Highlights men available in one consolidated source. All products are shipping to the same address as the billing address.
Highlights publications and products help children grow in basic skills, knowledge, and creativity. In addition to helping them think and reason, they also show today’s kids the high ideals and worthy ways of living like honesty, thoughtfulness, and tolerance.
These men also visit www.highlights.com, “Where Parents and Kids Click.” Here children can partake in many of the same types of activities found in the magazine, while adults can discover new activities, products, and information to help with parenting and teaching.
Generated primarily via direct mail, these men want the children in their lives to not only learn new things in science, reading, and math, but to have fun doing it.
Target by Buyer’s Name - Highlights has conducted extensive data processing to ensure that all of the men on this masterfile are available by full first and last name.
HFC requires PGP software and a PGP key to decrypt their names. |
