Preschool children to scholars, casual readers and avid readers, all around the globe, readers collect books and publications for both the enjoyment of reading and education. Rare books are purchased for collections and investment. Childhood favorites are often handed down to the next generation. Reading is one of the top five worldwide hobbies. Novels, novelettes, technical books, Bibles, classic literature, biographies, magazines, newspapers, etc. are purchased annually by millions of readers. These fresh, highly responsive consumers react well to direct mail, telemarketing, and e-mail offers targeted toward their interests and are opting-in to online offers daily. Other marketing offers that are perfect for these responders include coins, silver, gold, platinum, jewelry, stamps, artifacts, post cards, vintage advertising, holiday and seasonal items, Disney memorabilia, art, sports memorabilia, entertainment memorabilia, guns, knives, swords, fishing equipment, military memorabilia, comic books, action figures, wine, classic cars, music, historical memorabilia, figurines, dolls, and antiques. By further segmenting this data from over 250 available demographics, attributes, and/or interests, you can fine-tune your marketing strategies to reach a more targeted customer. Make your next marketing campaign a “cover to cover” success with “Collectible Treasures: Responsive Book & Publication Collectors!”
*** Please send us an e-mail for exact counts.
SUGGESTED USAGE: Newspaper, magazine and book publishers, bookstores, wholesalers, antique stores & mall, distributors, credit, catalogs, and sweepstakes.
POLICIES: Minimum order is 5,000 postal names, 10,000 e-mail records. This is a one- time rental only. Pre-payment required for first-time order. 20% discount for recognized brokers. Quantity discounts available. Sample mail piece or script required with each order. Cancelled orders after mail date require payment in full. |