|
COUNTS THROUGH 02/15/2025 |
|
|
759,195 |
TOTAL UNIVERSE / BASE RATE |
$100.00/M |
93,540 |
LAST 30-DAY HOTLINE |
$115.00/M
|
|
Most of these stay at home Mothers eagerly await your offer. With a household income averaging $45,425, these Mothers spend an average of $28.38 per order when using direct mail either online or via catalogs.
Universe: 759,195
Hotline: 93,540
Source: Direct Mail and Phone Surveys |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT MAIL AND PHONE SURVEYS, COMPILED LISTS |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
100% FEMALE |
SPENDING: |
$28.38 AVERAGE ORDER |
|
ADULT'S AGE RANGE |
$10.00/M |
CHILD'S AGE RANGE |
$10.00/M |
GEO/GEOGRAPHICAL |
$10.00/M |
ADDRESSING |
KEY CODING |
$2.50/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|