The Holiday Toy Buyers file is comprised of families with children ages 0-12 in the household who purchase a wide range of toys, games and variety of gifts for their children for the holiday season. This file allows you select age, gender and interests of children in the household to position products to parents based on the appropriate development stages as well as gender of their kids, facilitating the product purchase review and decision for parents. The file includes households with girls and boys interested in toys, games, electronics/video games, traditional board games, classic toys, toys/games based on popular TV characters, and much more.
These shoppers also take full advantage of online offers and exclusives for all holidays, as well as in store coupon redemptions for loyal and new Thanksgiving weekend holiday shoppers and sales throughout the entire holiday season.
This file is ideal for all toy, game, and children’s products related offers and provides a fresh source of responsive parent data who seek to purchase the ideal gifts for their children based on age, gender and interest specifications of their kids.
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