|
COUNTS THROUGH 10/01/2014 |
|
|
| 56,103,235 |
TOTAL UNIVERSE / BASE RATE |
$150.00/M |
|
|
|
The Consumers within this file have responded to various automotive related advertisements ranging from automotive dealerships offers to purchase and or lease from inventory on new and used vehicles, maintenance service specials, auto financing,insurance, extended warranty programs, and aftermarket accessory deals.
This data was developed using responders from email, our call center survey, as well as direct mail pieces. The file represents consumers looking for the most economical vehicles to the most luxurious. It also contains individuals looking to enhance thier cuurent rides with the latest state of the art aftermarket products and accessories.
Selects include make model and year of the automobile, lifestyle selects, income, email and phones where available. |
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS, GOVERNMENT RECORDS, BUYERS, SINGLE BUYERS, INTERNET/ON-LINE, OPT-IN E-MAIL, DIRECT RESPONSE, LIFESTYLE QUESTIONNAIRE, WARRANTY CARD, NEWSLETTER, CREDIT CARDS, TELEMARKETING, DIRECT MAIL SOLD |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
|
|
| 30 DAY HOTLINE |
$10.00/M |
| AGE |
$10.00/M |
| EMAIL |
|
| GENDER |
$10.00/M |
| GEO |
|
| INCOME SELECT |
$10.00/M |
| LIFESTYLE |
$10.00/M |
| MAKE AND MODEL |
$10.00/M |
| MARITAL STATUS |
$5.00/M |
| PHONE |
$20.00/M |
| PRESENCE OF CHILD |
$10.00/M |
| VIN |
$10.00/M |
| ZIP |
|
| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
|
