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Subscribers to the weight loss email news alerts are opt-in online readers who are seeking information about dieting and the prevention of obesity.
Readers are interested in diets, dieting aids, bmi, heart health, gastric bypass surgery, lapbands (lap-band), gastric balloon, and other ways of reducing the risk of diabetes.
These readers regularly turn to newsmaxhealth.com and newsmax.com seeking the latest in medical studies, breakthroughs, cures and personal nutrition, conventional and integrative medicine in dealing with weight loss and dieting.
These are affluent (41% with $500k+ net worth), information-driven consumers who respond well to health, pharmaceutical, vitamin, supplement, diet, fitness, and other offers.
These subscribers also read NewsmaxHealth.com, WebMD, Mercola.com, Prevention Magazine, Life Extension Magazine, Men’s Health Magazine, Arthritis Today, Health Magazine and Women’s Health Magazine.
Key Demographics:
57% male, 43% female
67% 45 years or older
63% responded to Newsmax Health advertisement
81% purchased vitamin, supplement, health product in last year online
30% spent more than $1,000 in online purchases in past 12 months
75% more likely to spend heavily on medications
Website: http://www.newsmaxhealth.com
Media Kit: http://www.newsmax.com/advertise
List Source: Opt-in-email
Exclusive email advertisments available.
Minimum order: 100,000.
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