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Yachts Plus enables you to reach affluent men and women who own a 30+ foot yacht and purchase yacht related products. In their spare time outdoor water sport enthusiasts take to the lakes and oceans to relax, spend time with family and friends, participate in yacht racing, and most importantly to be on the open water.
Yachting enthusiasts purchase items such as navigation displays, anchors, communication systems, binoculars, life jackets, fishing equipment, propellers & drive trains, charts, almanacs, compasses, cruising guides, winterizing & storage equipment, caulking & sealants, tools, night vision equipment, boat covers, boating accessories, trailering equipment, fishing equipment, water sport equipment, wetsuits, dive & snorkeling gear, boat insurance, boat club memberships, instructional DVD’s, sun protection, and much more.
Boaters take to the open waters for a variety of reasons: relaxation, to be with friends and family, to be close to nature, catch fresh fish, catch large trophy fish, and simply for the sport of it. Whether a seasoned boater or just starting out, these passionate outdoorsmen find fishing and yachting gratifying. They travel to tournaments and favorite fishing spots, charter boats, go on deep sea fishing trips, shop at specialty sports and tackle stores, read magazines and books, and shop online and through catalogues to purchase the newest yachting items they can find.
Yachters have the disposable income to buy products to enhance the luxury and value of their yacht. They customize their yacht with wine coolers, refrigerators, grills, speakers, pools, and bars. They enjoy the finer things in life such as domestic and foreign travel, cruises, fine dining, fine wine, luxury cars, large homes, spa treatments, and massages.
Many have formed their own online communities and belong to chat boards, read online and offline books and magazines, and subscribe to newsletters to stay up to date and research the products, travel destinations, and educate themselves and others about boating.
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