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These guys love to buy! This file consists of active impulsive consumers who are the "guys" who buy." They have responded to infomercials, direct mail, email, telemarketing and space ads.
These tried and true impulse buyers have all purchased gadgets, vitamins, physical fitness products, home improvement products and more!
They are always on the lookout for new products that will give them the edge on what's new in today's technological market as well as buying fun and impractical nonessential household goods.
These consumers are also known gift buyers as well. They enjoy picking out a little something for either their friends or family,
The Guys Who Buy Impulse Buyers all use a credit or debit card to make their purchase. That makes them great prospects for the Catalog, Credit Card, Collectible, Magazine and Book Offers. |
