|
COUNTS THROUGH 03/31/2025 |
|
|
6,938,737 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
4,475,486 |
ONLINE TRANSACTIONS IN PAST 12 MONTHS |
+
$10.00/M
|
3,726,102 |
6 MONTH HOTLINE - TOTAL COUNT |
+
$10.00/M
|
1,817,949 |
3 MONTH HOTLINE - TOTAL COUNT |
+
$15.00/M
|
936,730 |
1 MONTH HOTLINE - TOTAL COUNT |
+
$20.00/M
|
|
The 3PEAKS Men's Apparel and Accessories Paid Product Buyers Database provides direct marketers with dollar driven data sourced from Healy List Marketing's database of over 44 million active buyers drawn from more than 400 list owners. Each individual has made one or more purchases of men's apparel and accessory products within the past 12 months with many spending more than $100 per year on men's clothing, apparel, and accessories via the internet, specialty catalogs, and/or or direct mail.
- All records have one or more known purchase transactions within the past 12 months
- Incomes average $65,000+
- RFM criteria updated monthly and selectable
You will be able to target consumers interested in men's clothing, shoes, work clothes, outerwear, swimwear, etc.
Refine selects by age, income, gender, average amount spent, as well as many others. |
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
BUYERS, DIRECT MAIL SOLD, INTERNET/ON-LINE, CATALOG, DIRECT RESPONSE |
PRIVACY: |
OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
64% FEMALE 36% MALE |
|
$100+ |
$10.00/M |
$200+ |
$15.00/M |
AVERAGE AMOUNT SPENT |
|
CREDIT CARD TYPE |
$15.00/M |
ETHNIC/ETHNICITY |
$10.00/M |
EXACT AGE |
$10.00/M |
GENDER/SEX |
$8.00/M |
GEO/GEOGRAPHICAL |
$8.00/M |
HOME OWNER |
$10.00/M |
HOUSEHOLD INCOME |
$10.00/M |
LIFESTYLE |
$10.00/M |
ONLINE BUYERS |
$10.00/M |
PRESENCE OF CHILD - OMIT |
$8.00/M |
PRESENCE OF CHILD - SELECT |
$8.00/M |
PRODUCT |
$10.00/M |
RFM CRITERIA |
|
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
EMAIL DELIVERY |
$50.00/F |
HOME ADDRESS |
NO CHARGE |
KEYING |
$5.00/M |
ODD/EVEN SPLIT |
$10.00/M |
|