Macular Degeneration Research Mailing List

Macular Degeneration Research (MDR), a program of the BrightFocus Foundation, supports scientific research and public education on macular degeneration. Since its inception, MDR has invested more than $56 million in research on the causes and potential treatments of this currently incurable disease.

SEGMENTS COUNTS THROUGH 02/28/2026
866,089 TOTAL UNIVERSE / BASE RATE $80.00/M
 110,622 24 MONTH DONORS     $80.00/M
 68,147 12 MONTH DONORS     + $10.00/M
  NON RECIPROCAL FEE     + $20.00/M
DESCRIPTION
listGraphic

Compassion for Today – A Cure for Tomorrow…

Macular Degeneration Research has invested more than $56 million in promising research across fields ranging from molecular biology to epidemiology.

 

Macular degeneration is a disease that causes deterioration of the macula, the central part of the retina responsible for sharp, central vision. Individuals with macular degeneration often find daily activities such as driving and reading increasingly difficult. The condition primarily affects people over the age of 50, and both genetic and environmental factors contribute to its development.

 

Macular degeneration is a major cause of visual impairment in the U.S. It is estimated that as many as 11 million people in the United States have some form of age-related macular degeneration. By 2050, this figure will double to nearly 22 million.

 

Donors to MDR support critical scientific efforts to better understand, prevent, and treat this age-related disease, which is the #1 cause of blindness in the elderly. Grants fund innovative research conducted by scientists and clinicians at leading institutions across the country.


Contributors are on average age 60 - 65 with an average household income of $50k+.  MDR maintains an average gift of $30 and are 100% direct mail sourced.

MDR donors are dedicated to the research and cure of macular degeneration, but have also expressed their compassion for many other Health/Disease, Social/Humanitarian, Animal Welfare, Environmental and Veteran causes.
.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 52% FEMALE 42% MALE  
SPENDING: $35.00 AVERAGE ORDER 
SELECTS
$10+   $11.00/M
12 MONTH DONOR   $10.00/M
6 MONTH DONOR   $16.00/M
GENDER/SEX   $8.00/M
NON-RECIPROCAL FEE   $20.00/M
PREMIUM VS. NON-PREMIUM DONOR   $11.00/M
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $2.00/M
EMAIL  $75.00/F
P/S LABELS  $9.00/M
RELATED LISTS
WILAND NONPROFIT/FUNDRAISING/DONOR DATABASE
ALZHEIMER'S DISEASE RESEARCH
AMERICAN LUNG ASSOCIATION DONOR MASTERFILE
NATIONAL FOUNDATION FOR CANCER RESEARCH
SPECIAL OLYMPICS INTERNATIONAL
AICR - AMERICAN INSTITUTE FOR CANCER RESEARCH DONORS
AMERICAN DIABETES ASSOCIATION DONORS
BLOOD CANCER UNITED (FORMERLY LEUKEMIA & LYMPHOMA SOCIETY)
NATIONAL GLAUCOMA RESEARCH
AMERICAN HEART ASSOCIATION DONORS