Santa mails up to 3 different personalized letters to kids;
Fall: Santa encourages him/her to be good, love people, and write a Christmas Wish List.
Just Before Christmas: Santa lets your child know that he is looking forward to delivering many of the gifts your child wants.
January: Santa's checking to make sure your child had a happy Christmas "reminding them to continue being good, say their prayers, and be sure to eat their vegetables".
These letters are whimsical with 4-color attractive graphics and a photo of Santa checking his list appearing near the child's first name on a full-size 8 1/2 x 11 letter filled with lots of cute comments about getting ready in his workshop for his trip with his reindeer to visit the child. These personalized letters are very favorably priced at $2.50 compared to the cost of a greeting card.
Most parents order all 3 letters for each child as well as for other brothers, sisters, cousins, and friends of their kids.
More than 4 million letters to kids since introduced in 1983. This is the original.
Source: PIP's, co-ops, statements, 800#'s, Internet, Mall Take-Ones.
Average order $14.70.
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