Marketing Managers allows you to target individuals that are Marketing Managers for businesses, corporations, or firms. Marketing managers oversee all marketing, advertising and promotional staff and activities. They establish marketing strategies to meet organizational objectives. Evaluate customer research, market conditions, competitor data and implement marketing plan changes as needed.
Marketing managers are responsible for developing and overseeing the marketing strategy for their organizations. Their activities are geared toward increasing sales and making sure that sufficient quantities of products and services are available to meet demand. They oversee individuals who manage specific functions within the marketing department, such as sales, advertising, and public relations. Marketing Managers utilize strategic planning and forecasting to make decisions necessary to meet or exceed budget goals, such as monitoring the activities of competitors, identifying prospective customers and new markets, estimating demand for the company's products and services, and monitoring market trends that can impact the need for new product development. Marketing managers are involved in establishing and overseeing product pricing guidelines, branding strategies, and promotional campaigns. They are often involved in implementing product and customer service training with personnel throughout the organization.
Marketing Managers list a bachelor's degree as a minimum requirement. Degrees in marketing and business administration are preferable and usually provide the background in management, finance, economics and statistics that is necessary for most Marketing Manager positions. Employers generally prefer to hire candidates with previous marketing experience for their management positions. Graduate degrees or certifications, such as the Certified Marketing Executive (CME) designation offered by Sales & Marketing Executives International, Inc., are not required but may be advantageous when competing for a top-level position.
Marketing Managers purchase desktop computers, notebook computers, personal computers, PDA’s and organizers, Analytical and Scientific computer software, desk organizers, office décor, writing tablets, pens, pencils, markers, dry erase boards, office supplies, and marketing publications.
Industry Selections:
AGRICULTURAL PRODUCTION - CROPS
|
AGRICULTURAL PRODUCTION - LIVESTOCK AND ANIMAL SPECIALTIES
|
AGRICULTURAL SERVICES
|
FORESTRY
|
FISHING, HUNTING AND TRAPPING
|
METAL MINING
|
COAL MINING
|
OIL AND GAS EXTRACTION
|
MINING AND QUARRYING OF NONMETALLIC MINERALS, EXCEPT FUELS
|
BUILDING CONSTRUCTION GENERAL CONTRACTORS AND OPERATIVE BUILDERS
|
HEAVY CNSTRCTN, EXCEPT BUILDING CONSTRUCTION - CONTRACTORS
|
CONSTRUCTION - SPECIAL TRADE CONTRACTORS
|
FOOD AND KINDRED PRODUCTS
|
TOBACCO PRODUCTS
|
TEXTILE MILL PRODUCTS
|
APPAREL, FINISHED PRDCTS FROM FABRICS & SIMILAR MATERIALS
|
LUMBER AND WOOD PRODUCTS, EXCEPT FURNITURE
|
FURNITURE AND FIXTURES
|
PAPER AND ALLIED PRODUCTS
|
PRINTING, PUBLISHING AND ALLIED INDUSTRIES
|
CHEMICALS AND ALLIED PRODUCTS
|
PETROLEUM REFINING AND RELATED INDUSTRIES
|
RUBBER AND MISCELLANEOUS PLASTIC PRODUCTS
|
LEATHER AND LEATHER PRODUCTS
|
STONE, CLAY, GLASS, AND CONCRETE PRODUCTS
|
PRIMARY METAL INDUSTRIES
|
FABRICATED METAL PRDCTS, EXCEPT MACHINERY & TRANSPORT EQPMNT
|
INDUSTRIAL AND COMMERCIAL MACHINERY AND COMPUTER EQUIPMENT
|
ELECTRONIC, ELCTRCL EQPMNT & CMPNTS, EXCPT COMPUTER EQPMNT
|
TRANSPORTATION EQUIPMENT
|
MESR/ANLYZ/CNTRL INSTRMNTS; PHOTO/MED/OPT GDS; WATCHS/CLOCKS
|
MISCELLANEOUS MANUFACTURING INDUSTRIES
|
RAILROAD TRANSPORTATION
|
LOCAL, SUBURBAN TRANSIT & INTERURBN HGWY PASSENGER TRANSPORT
|
MOTOR FREIGHT TRANSPORTATION
|
UNITED STATES POSTAL SERVICE
|
WATER TRANSPORTATION
|
TRANSPORTATION BY AIR
|
PIPELINES, EXCEPT NATURAL GAS
|
TRANSPORTATION SERVICES
|
COMMUNICATIONS
|
ELECTRIC, GAS AND SANITARY SERVICES
|
WHOLESALE TRADE - DURABLE GOODS
|
WHOLESALE TRADE - NONDURABLE GOODS
|
BUILDING MATRIALS, HRDWR, GARDEN SUPPLY & MOBILE HOME DEALRS
|
GENERAL MERCHANDISE STORES
|
FOOD STORES
|
AUTOMOTIVE DEALERS AND GASOLINE SERVICE STATIONS
|
APPAREL AND ACCESSORY STORES
|
HOME FURNITURE, FURNISHINGS AND EQUIPMENT STORES
|
EATING AND DRINKING PLACES
|
MISCELLANEOUS RETAIL
|
DEPOSITORY INSTITUTIONS
|
NONDEPOSITORY CREDIT INSTITUTIONS
|
SECURITY & COMMODITY BROKERS, DEALERS, EXCHANGES & SERVICES
|
INSURANCE CARRIERS
|
INSURANCE AGENTS, BROKERS AND SERVICE
|
REAL ESTATE
|
HOLDING AND OTHER INVESTMENT OFFICES
|
HOTELS, ROOMING HOUSES, CAMPS, AND OTHER LODGING PLACES
|
PERSONAL SERVICES
|
BUSINESS SERVICES
|
AUTOMOTIVE REPAIR, SERVICES AND PARKING
|
MISCELLANEOUS REPAIR SERVICES
|
MOTION PICTURES
|
AMUSEMENT AND RECREATION SERVICES
|
HEALTH SERVICES
|
LEGAL SERVICES
|
EDUCATIONAL SERVICES
|
SOCIAL SERVICES
|
MUSEUMS, ART GALLERIES AND BOTANICAL AND ZOOLOGICAL GARDENS
|
MEMBERSHIP ORGANIZATIONS
|
ENGINEERING, ACCOUNTING, RESEARCH, MANAGEMENT & RELATED SVCS
|
PRIVATE HOUSEHOLDS
|
SERVICES, NOT ELSEWHERE CLASSIFIED
|
EXECUTIVE, LEGISLATIVE & GENERAL GOVERNMENT, EXCEPT FINANCE
|
JUSTICE, PUBLIC ORDER AND SAFETY
|
PUBLIC FINANCE, TAXATION AND MONETARY POLICY
|
ADMINISTRATION OF HUMAN RESOURCE PROGRAMS
|
ADMINISTRATION OF ENVIRONMENTAL QUALITY AND HOUSING PROGRAMS
|
ADMINISTRATION OF ECONOMIC PROGRAMS
|
NATIONAL SECURITY AND INTERNATIONAL AFFAIRS
|
NONCLASSIFIABLE ESTABLISHMENTS
|
|