The Paragon Men's Interests Paid Product Buyers/Subscribers Database provides direct marketers with dollar driven data sourced from Healy List Marketing's database of over 31 million active buyers AND subscribers drawn from more than 400 list owners. Each individual has purchased products of interest to men and has also paid for subscriptions to men's interest publications within the previous 12 months with many of these men's apparel & interest buyers and subscribers spending more than $100 per year via the internet, specialty catalogs, and/or direct mail.
- All records are BOTH buyers AND subscribers
- All records have two or more known purchase transactions within the past 12 months
- Incomes average $65,000+
- RFM criteria updated monthly and selectable
Paragon uses only the records of those individuals identified as BOTH mail order buyers AND paid subscribers, creating a uniquely rich database unlike any other on the market.
It is perfect for offers on men's apparel, big & tall apparel, sports, male health and fitness, supplements, recreational & sporting goods, outdoor gear, technology, electronics, computers, gaming, gambling, videos, music, home improvement, handyman, tools, cars, motorsports, vacations, entertainment, financial/investments, catalog and credit card offers.
Refine selects by age, income, gender, average amount spent as well as many others.
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