The Paragon Children's Clothes, Toys & Games Paid Product Buyers/Subscribers Database provides direct marketers with dollar driven data sourced from Healy List Marketing's database of over 31 million active buyers AND subscribers drawn from more than 400 list owners. Each individual has purchased products specifically correlated with children’s interests and have also paid for a subscription to a children's interest or family publication within the previous 12 months with many spending more than $100 per year via the internet, specialty catalogs, and/or direct mail.
- All records are BOTH buyers AND subscribers
- All records have two or more known transactions within the past 12 months
- Incomes average $65,000+
- RFM criteria updated monthly and selectable
Paragon uses only the records of those individuals identified as BOTH mail order buyers AND paid subscribers, creating a uniquely rich database unlike any other on the market.
It is perfect for offers on boys' apparel, girls' apparel, new baby products, baby care items, back-to-school offers, children's learning toys, children's books, games and puzzles, junior apparel, education and electronic games, language arts, creative play, dress up, vehicles & remote control, dolls & dollhouses, construction sets & blocks, music items and outdoor play items.
Refine selects by age, income, gender, average amount spent as well as many others. |
