Masseys Combined Catalog Blow-In Program Package Insert Program

Famous for featuring fashionable shoes in hard-to-find sizes, Masseys enjoys strong customer loyalty from its catalog customers.

SEGMENTS COUNTS THROUGH
16,434,243 TOTAL UNIVERSE / BASE RATE $35.00/M
 16,434,243 ESTIMATED ANNUAL CATALOGS     $35.00/M
DESCRIPTION

Famous for featuring fashionable shoes in hard-to-find sizes, Masseys enjoys strong customer loyalty from its catalog customers.  These women can take advantage of Masseys' in-house credit offer so they can pay for their purchases over time.  The Masseys catalog features a large selection of women's footwear in a wide range of sizes as well as apparel & jewelry/bags/accessories.  From current trends to classic styling, Masseys is a leading source for quality, name-brand footwear and apparel.  Female buyers have purchased from Masseys for their timeless style, custom sizes and ultimate comfort. 

Masseys is a division of Mason Companies, Inc.

Visit:  www.masseys.com

 

We recommend this program for a variety of offers including:  home decor, gifts, travel, food, gardening, health and beauty, fitness, books and magazines, financial and insurance, and general merchandise.

 

Additional Demographics

Age range:  40 - 55

Average Online Buyers: 42%

 

General Comments

-All reservations must be fulfilled 8 weeks prior to the "need-by" date with one of the following:  order placement, confirmation of reservation in writing, or cancellation of reserved space in writing

-All shipments must be packed in convenient cartons - no bulk pack, no gaylords.  Shipments not packed properly will be refused.  Any redelivery charges will be at the mailer's expense.

-Competitive product offers will not be accepted

-Inserts due 4 weeks prior to mail date

-Two actual insert samples required for review and approval by printer's bindery

  

Insert specs:  

Min: 3.5" x 5" 

Max: 4.75" x 6"

 

 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Package Insert Program Blow-in Program   
SOURCE: CATALOG, DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 87% FEMALE 5% MALE  
SPENDING: $118.00 AVERAGE ORDER 
SELECTS
ADDRESSING
KEY CODING  NOT AVAILABLE
DELIVERY FEE  $75.00/F
PROCESSING FEE  $50.00/F
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