The Frequent Leisure Travelers file is comprised of families and individuals who travel for a variety of leisure purposes which include holiday travel, vacations, travel to visit family and friends, and weekend getaways. This file captures critical and relevant market criteria which covers a detailed range of demographic segmentation as well as travel preferences.
Travel selects include local travel, domestic travel, international travel, family travel, couples travel, solo travelers, adventure travel, ski travel, beach travel, travel for boating, scuba and water sports, and other related travel categories.
This file also offers a rich array of niche market travel preferences such as eco travel, spa travel, golf travel, casino travel, chartered tours, historic and cultural travel, cruise vacations, festivals and theme parks, travel focused on outdoor activities, fishing and hunting vacations, ski travel, sports travel, and much more.
Demographic selects include age, income, family status, ethnicity, age and number of children, education, homeowner and geography.
This file is ideal for offers pertaining to hotels, resorts, cruises, all-inclusive packages, honeymoon offers, travel agency promotions, family travel, local travel, international travel, airlines, spa offers, seasonal travel offers, destination promotions for city, state, and national divisions or tourism, and much more.
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