These mostly female, direct mail prospects are buying items for themselves and their families. They are waiting by their mail boxes for their next catalog to arrive and enjoy shopping from the comfort of their own homes. Responding through direct mail, the internet, and/or the telephone makes them perfect recipients of your next offer.
CMC identifies the highest quality prospects for each target marketer via a selection methodology that prioritizes source and channel data critical to the success of each other. Key components in the selection process are trigger data that represent various life events and changes, self-reporting planning and major decision-making research activities.
The Consumer Marketing Connection is a dynamic database product designed to deliver qualified prospects that can be targeted to a wide range of consumer markets and offers.
Leading multichannel data sources that include direct mail buyers and subscribers, internet buyers and responders, self-reported internet and direct mail surveys, direct response and government records are updated monthly and enhanced with comprehensive demographic, lifestyle and geo-demographic data. CMC identifies the highest quality prospects for each target marketer via a selection methodology that prioritizes source and channel data critical to the success of each offer.
Upon request, custom models can be created for marketers requiring pin-point targeting to reach their desired audience - usually with no up-front cost or minimum mailing commitment.
Email addresses opted-in for third party offers are available for CPM marketing campaigns.
| Auto Products |
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| Apparel - Woman's |
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| Crafts |
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| Children's Apparel & Products |
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| Cosmetics |
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| Electronics |
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| Home Decor |
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| Food - Food Gifts |
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| Gardening |
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| Gifts |
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| Holiday & Seasonal Decor |
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| Home Furnishings |
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| Kitchen Products |
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| Jewelry |
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| Apparel - Men's |
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| Pet Products |
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| Outdoor Products & Furnishings |
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| Low, Mid & High Ticket Merchandise |
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| Plus Size/Big Tall Apparel |
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| Shoes |
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