|
New Grandparents have a lot of joy in store. They may also have a lot of adjusting to do. These grandparents – many first time grandparents – will be changing to a new role in the family and preparing their home for child safety. Those who live a distance away will be making more travel plans. Grandparents are known for doting on their grandchild by purchasing new clothing, toys and equipment.
Hotline:
1 month prenatal – 45,000 names (add $15/M)
1 month postnatal – 65,000 names (add $15/M)
Multi buyers/responders – 55,000 names (add $15/M)
This file is selectable by gender, age, income, and geography.
Zip+4 Appended
Minimum order 5,000 names. Email addresses available.
Gender: (add $10/M)
|
Male
|
1.39 million
|
|
Female
|
1.7 million
|
Select by age: (add $10/M)
|
50-54
|
372,061
|
75-79
|
384,531
|
|
55-59
|
504,299
|
80-84
|
257,787
|
|
60-64
|
627,121
|
85-89
|
127,367
|
|
65-69
|
595,934
|
90-94
|
38,159
|
|
70-74
|
507,246
|
95-99
|
8,060
|
Estimated Household Income: (add $15/M)
|
Under $20,000
|
351,672
|
$50,000 – $74,999
|
884,047
|
|
$20,000 – $29,999
|
180,504
|
$75,000 – $99,999
|
459,739
|
|
$30,000 – $39,999
|
409,833
|
$100,000 – $150,000
|
338,027
|
|
$40,000 – $49,999
|
432,883
|
150,000 +
|
202,799
|
State Counts: (add $5/M)
|
AK
|
1,485
|
ID
|
21,433
|
MT
|
14,061
|
RI
|
12,278
|
|
AL
|
79,232
|
IL
|
135,543
|
NC
|
142,196
|
SC
|
65,084
|
|
AR
|
58,462
|
IN
|
104,769
|
ND
|
12,314
|
SD
|
12,247
|
|
AZ
|
47,635
|
KS
|
42,735
|
NE
|
25,017
|
TN
|
101,786
|
|
CA
|
173,626
|
KY
|
69,318
|
NH
|
15,131
|
TX
|
143,744
|
|
CO
|
40,781
|
LA
|
62,340
|
NJ
|
70,737
|
UT
|
27,865
|
|
CT
|
38,480
|
MA
|
55,112
|
NM
|
14,340
|
VA
|
78,172
|
|
DC
|
1,233
|
MD
|
58,613
|
NV
|
21,115
|
VT
|
7,767
|
|
DE
|
10,889
|
ME
|
21,677
|
NY
|
157,662
|
WA
|
54,885
|
|
FL
|
201,891
|
MI
|
190,509
|
OH
|
233,812
|
WI
|
107,204
|
|
GA
|
82,247
|
MN
|
79,683
|
OK
|
50,544
|
WV
|
34,171
|
|
HI
|
5,039
|
MO
|
99,197
|
OR
|
42,871
|
WY
|
7,298
|
|
IA
|
60,554
|
MS
|
40,624
|
PA
|
187,163
|
|
|
Suggested Usage:
Great for holiday air travel, car rentals, grand parenting magazines, toy catalogs, baby store and toy store offers.
|
