American Consumer Database by DSA Mailing List

American Consumer Database is a large multi-sourced transactional database of buyers, donors, subscribers, and online activity. The file provides a depth of attributes that are selectable to best target your desired audience. NO SELECT FEES ON 10,000+. See below for details

SEGMENTS COUNTS THROUGH 07/31/2025
36,500,000 TOTAL UNIVERSE / BASE RATE $80.00/M
 5,475,000 1 MOS. HOTLINE BUYERS     $85.00/M
 3,558,750 1 MOS. FEMALE BUYERS     $80.00/M
 1,916,250 1 MOS. MALE BUYERS     $80.00/M
 3,285,000 3 MOS. BUYERS & IDENTIFIED DONORS     $80.00/M
 36,500,000 TOTAL FILE UNIVERSE     $80.00/M
 250,000 PRE-BUILT LOOK A LIKE MODELS AVAILABLE     $80.00/M
  EMAIL CAMPAIGN - 25M MINIMUM     + $25.00/M
DESCRIPTION
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American Consumer Database is a large multi-sourced transactional database of buyers, donors, subscribers, and online activity. The file provides a depth of attributes that are selectable to best target your desired audience.

 

The file updates monthly and is well enhanced with demographic and lifestyle selects. File has a strong audience of buyers by product, readers, subscribers, and donors. With hundreds of selects to choose from, marketers can target their ideal prospect from a number of actions taken. A powerhouse of responsive prospects.  Note: Audience provided is unique to DSA Direct, LLC. 

 

Selects waived on 10,000+ qty. (with exceptions on ailments, political & religious affiliations and ethnicity) Otherwise selects at $8/M each

 

Selects: Buyers, Donors, Subscribers, Members, # of transactions, avg. transaction amount, demographic, lifestyle Interest, Source: Direct Mail, Online, Method of Payment, Credit Card, House Charge, Deferred Billing, and more.   Cash/Check, no Credit Card Buyers, and/or Donors selectable! Inquire.

 

Product Categories: 100+ available.  Apparel: Women’s, Men’s, Children, Baby/Infant, Large Size, Intimates, Swimwear, Footwear, Anti-Aging, Beauty/Cosmetics/Skin Care, Health Products, Health Supplements, Ailments, Children Mdse, Books, Toys, Crafts by Category, Gifts, Home Décor, Home Furnishings, Home Office/ Computer Supplies, Jewelry, Linen/Bed/Bath, Magazines, Books, Sporting Goods, Toys, Travel, Luggage and much more. Hundreds available. Inquire.

 

Donor Categories:  Animal Welfare, Art/Culture, Children, Health, Cancer Causes, Food Banks, Political, Religious, Veteran, Direct Mail Donors

 

Interests:  Reading by Category, Beauty/Fashion, Hobbies, Crafts, Cooking, Diet/Nutrition, Health, Fitness, Gardening, Sports, Outdoors, Travel, Woodworking, Christian Families,    Bible/Devotional Reading and more.  Collectibles:  Americana, Cats, Dogs, Horses, Irish, Nautical, Native American, Western, Patriotic, Motorcycles, Military, Sports, Teacher, Nurse, Wildlife  Ailment:  Arthritis, Diabetes, Heart Condition, Joint/Mobility and more. Inquire.

 

NEW!:   Pre-Built Models    

Rental Rate: $80/M, $75/F email 10,000 minimum   

Inquire for Models Available.  Ex. * Pet Market Look a Like  * Discount Shopper Model * Health Buyers Model * Food Bank * Veteran Causes

 

NEW!:   On Demand Model

Rental Rate: $80/M, $75/F email 10,000 minimum

Get a look a like audience of your customer by providing a sample. Sample data is not kept and is only using for your Look a Like Model Turnaround time 3 days. Look a like model is built using our entire transactional database with hundreds of attributes that are scored to provide top prospects.  Select Total Database, Buyers Only, or Donors only.

 

Custom Model Build: Inquire. 25,000 Min. $25/M scoring fee. Types: Good Customer Model, Look A Like, Mail Regression Model Min. Data Required: 25M. Build Time: 4-6 Weeks. Mailer to Provide: House file/mail file and customer profile information if available.  All mailers for modeling must be cleared and may require Database Contribution.

 

Minimum: 10,000 Postal  

 

Digital Campaign: Add Digital to Postal Mailing $10/M Inquire.

 

Email:  Opt-In Email with deployment Base + $25/M, 25,000 Min.

Prepayment on all email orders. Creative Requirements: HTML & Plain Text. Include client name & address & opt out option. Creative services available for add’l fee $275+. Client to provide Subject Line, From/To, Seed List. 2 Tests included, additional testing $150/F per test. Two tracking reports with delivered, opened, click thru. Personalization available. House file suppression available.

 

 

 

CONTACT DSA for information 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Email List  
SOURCE: MULTI SOURCED, COMPILED LISTS, MULTI-BUYERS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 65% FEMALE 35% MALE  
SELECTS
AGE   
AILMENT   $12.00/M
CHILDS AGE RANGE   
DEMOGRAPHIC   
DIGITAL CAMPAIGN   $40.00/M
DOLLAR AMT. AVG. PURCH   
DONORS BY CATEGORY   
ETHNIC/ETHNICITY   $12.00/M
GENDER/SEX   
GEO/GEOGRAPHICAL   
HOME OWNER / RENTER   
INCOME SELECT   
LIFESTYLE / INTERESTS   
MULTI DONOR   
MULTI-BUYER: 2+, 3+   
NOVELTY PRODUCTS   
PARTY AFFILIATION   $12.00/M
PRESENCE OF CHILD   
PRODUCT CATEGORY   
RELIGIOUS AFFILIATION   $12.00/M
SOURCE ONLINE, DM   
SUBSCRIBER DATA   
SUBSCRIBERS BY CATEGORY   
ADDRESSING
KEY CODING  $0.00/
EMAIL  $75.00/F
FTP  $75.00/F
RUN CHARGE  $8.00/M
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