This new segment groups individuals that have signed up, enrolled, connected, joined, or have expressed interest in some type of club, membership, community, association or organization. These people join and become members of clubs and organizations to participate and belong to something about which they are passionate and interested. In some cases, they also belong in order to obtain discounts and information pertinent to their interests, hobbies, business and/or family life.
This segment is also selectable by age, purchase type, family composition (empty nesters, baby boomers, families with young children), as well as a full range of psychographic, lifestyle, purchase and channel data.
This file is great for any type of membership, continuity, sweepstakes, club, organization, or other offer that provides insider status.
Email addresses opted-in for third party offers are available for CPM marketing campaigns.
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