Active Interest Media Masterfile Mailing List

Founded in 2003, Active Interest Media (AIM), is one of the world’s fastest growing publishers focusing on the enthusiast market. Their magazine subscribers have been merged and deduped to develop the AIM Masterfile of highly sought-after consumers.

SEGMENTS

COUNTS THROUGH 09/30/2025

454,101

TOTAL UNIVERSE / BASE RATE

$110.00/M

451,141

ACTIVE PAID SUBSCRIBERS

+ $12.00/M

440,736

ACTIVE PAID DTP SUBSCRIBERS

+ $24.00/M

301,913

12 MONTH HOTLINE SUBSCRIBERS

+ $7.00/M

149,160

6 MONTH HOTLINE SUBSCRIBERS

+ $11.00/M

75,573

3 MONTH HOTLINE SUBSCRIBERS

+ $16.00/M

26,000

ACTIVE CANADIAN SUBSCRIBERS

+ $12.00/M

12 MONTH EXPIRES

$85.00/M

CATALOG RATE

$85.00/M

FUNDRAISING RATE

$75.00/M

INSURANCE RATE

$75.00/M

NON RECIPROCAL CHARGE

+ $20.00/M

DESCRIPTION

From Gardners to Woodworkers, AIM encompasses America’s most enthusiastic consumers. The AIM audience is engaged & active participants in their hobbies & lifestyles. They embrace the publications for valuable information and resources to enhance their passions.

Subscribers to the following titles comprise the Active Interest Media Masterfile: Cuisine At Home, Fine Gardening, Fine Homebuilding, Fine Woodworking, Garden Gate, Horticulture, Log & Timber Home Living, Old House Journal, Popular Woodworking, Woodshop News, Woodsmith, Writer's Digest , Kovels Antique Trader, Bank Note Reporter, Military Trader & Vehicles, Numismatic News, Old Cars, Sports Collectors Digest, Threads, and World Coin News.

The AIM Audience makes purchases from general merchandise catalogs, enjoy travel and support a variety of causes, including environmental, cultural, humane & humanitarian.

Active Interest Media provides valuable, authoritative content to subscribers committed to their passions.

** For Available Enhancements please refer to The AIM Enhanced Masterfile**

MI, RI, IL ARE OMITTED FROM LIST ORDERS

ORDERING INSTRUCTIONS

To order this list, contact your List Broker and ask for NextMark List ID #291371 or click here to place your request.
Use NextMark List Order Entry Software or Bionic Media Planning Software
7,500 NAME MINIMUM ORDER $700.00 MINIMUM PAYMENT
85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
EXCHANGE IS AVAILABLE
REUSE IS AVAILABLE
CANCELLATION FEE AT $200.00/F

POPULARITY:	100
MARKET:	CONSUMER
CHANNELS:
SOURCE:	DIRECT MAIL SOLD
PRIVACY:	UNKNOWN
DMA?:	YES - MEMBER
STATUS:	PREFERRED PROVIDER
GEO:	USA
GENDER:	40% FEMALE 60% MALE
SPENDING:	$25.00 AVERAGE ORDER